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How Getting New Clients Can Hurt Your Career

Webinar Recorded: September 11,2015
Presented by Audrey Erhardt, JD, 
ElderCounsel and Michael J. Faehner, Esq.
Duration: 56 minutes

In this presentation, Michael Faehner discusses key issues facing lawyers in the advertising arena.  He presents practical tips on cutting-edge advertising issues including a review on the First Amendment basis for attorney advertising regulation, endorsements, and testimonials.  Michael shares tips about advertising through social media outlets such as Facebook and Linkedin and discusses prior filing of ads and SEO, or search engine optimization, issues affecting websites and blogs.

Topics Covered:

  • Reviewing the First Amendment Basis
  • Endorsements
  • Testimonials
  • Social Media & Networking
  • Advertising Guidelines for Networking Sites
  • Responsibility for Content
  • Retention of Copy of Ads
  • Websites and Blogs
  • Dark Hat Tactics
  • Key Issues in SEO
  • Metatags or Hidden Text

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