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Getting Potential Clients to “Yes” – March 2020


March 19-20, 2020
Limited to 10 attendees

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This event is in-person only. There will be workshop style activities and hands-on learning during the program.

Attorneys spend lots of money on planning and implementing marketing plans. They spend countless hours developing relationships with referral sources. The goal of these efforts is to have a potential client book an initial consultation appointment to meet with the attorney and hire them.

However, when it comes to conducting that initial consultation where hiring decisions are being made many attorneys “wing it” and hope their legal knowledge and personality will close the deal for them. The result is often confusion, the donation of free legal advice by the attorney and vagueness as to the attorney/client relationship moving forward.

This workshop is designed to ensure the initial consultation follows a distinct and repeatable process that results in positive and clear results for both parties while focusing the meeting on the potential client’s problems.

During this workshop, we will work together to help attendees identify the communication style that is most comfortable for the potential client and focus the meeting on their concerns both legal but also emotional.

Attendees will leave the workshop with a script to follow for all future initial consultations. They will workshop this process and receive feedback from their peers and the instructors. We will also conduct monthly post-course web meetings with attendees to ensure they are mastering the techniques and keep them accountable.

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