Before the First Client Meeting (Chapter 4)

The first contact between your law firm and the potential client must be handled correctly.
If this communication is handled improperly, the likelihood of a successful first appointment is diminished. At best, poor handling results in unprepared meeting participants, reducing the probability you will be hired. At worst, it means your potential client chooses not to set an appointment with you and speaks negatively of your office to the referral source.